Question 3. What did you learn from your audience feedback?

To collect information on our music video we asked a number of academic students and people inside the profession their opinion and asked some precise questions. We found overall a mainly positive response about our overall video.

We did have some negative feedback about our themes and ideas that represented in our music video. Some spectators felt that the domestic scenes were to negative and controversial for a wide audience, however other people thought that it fitted in with today’s pop culture. In today’s industry many artists and music video directors push the social boundaries; therefore we thought this would help us appeal more to our target audience.

When asking about the professional look of our video we had a mixed response, the spectators said that they liked the narrative along side with the performance and thought it was really affective, they also said they thought it made it look like a real music video as it followed certain conventions in a typical music video. Others thought that the camera and lighting let the video down when we used outside location. On the other hand they thought it gave the video a social realism affect, which a lot liked.

Many of the spectators commented on the mise en scene in our video, they thought the use of the symbolic angel was really effective, artistic and a different original idea. They liked how we had her in the studio with the bright lights they thought this looked very professional. Some spectators commented on the narratives costume, saying it might have been more effective if we had used more costume ranges but as we wanted it to be a continued story we decided to use the same costume throughout, many thought this was fine, and worked well. The male character was dressed stereotypical, lots of people commented say they really like that fact we reconsider media.

We also had some specific comments about the acting in our film, many people were surprised at the quality and how well the narrative was represented. A lot of people also commented on the precise lip-syncing. We also has specific comments about our use of transition fades and other editing effects, many said that they thought the fades between shots and the slow motion effects and the black and white filterand the dazed look gaved look we added made the over all vidio look more profetional.

We asked 5 people what their favourite thing was about are music video.

· 1^st Person- ‘ I loved the use of the angel , I thought it was really creative and I was impressed with the controversial .’

· 2^nd person- ‘I thought the different locations helped bring the music video alive.’

· 3^rd person-‘I liked the mise en scene, costume and locations of the video altogether had a brilliant effect.’

· 4^th person’ I thought all of the editing effects which were used for example slow motion and transition fades, in the video were really effective.’

· 5^th person-‘I like the way that loads of different camera angles were used high and low angled shots were used to show power and status, the cutaway and the shot reverse shot sequence made it look professional.

From what we have learnt from are audiences feedback, we realized that our use of mise en scene was very effective, the effects we used helped bring the narrative and performance elements together and the use of interesting camera effects such as the spinning pan made the overall video look professional and different. The changes that we would make would be that we would add more close ups to intensify the scared atmosphere. We would have wanted our first location of the house to be a grittier unpleasant house relating better to the themes in the song. Considering all these factors and feedback, overall we feel we made a successful music video that represented the strong image we had for the song, with more time and better equipment we feel our music video could have been of professional standards.