We decided that we wanted to do a wretch 32 song as he is mainstream and current, therefore we looked at another one of his popular songs of the same genre ‘traktor’ the song has a strong sense of disjuncture as there is no narrative to convey the meaning of the lyrics.

Performance plays a heavy part in this music video, as the star performs and lip-syncs.

This artist is often the main performer, this is a running theme throughout the artists other videos. The mise en scene of the music video is simple with not many costume changes or location changes. The location consists of a basement car park.

Further in the field of disjuncture the on going theme of owls and women dressed as birds, as this is a nocturnal animal create a presence of darkness and nighttime.

Overall the video is a simple but effective way of trying to promote the star by a range of camera angles including a lot of close ups to keep the attention on the star.

Analysed as a team .